![]() Last year, more than two-thirds of the Louvre's 8.1 million visitors were from other nations, and half of them were under the age of 30, according to Agence France Presse. The Louvre's director Jean-Luc Martinez has said that he wants to make the museum's collection more accessible to international visitors. The museum already has another music-inspired tour based on will.i.am's hit "Smile Mona Lisa." Dozens of dancers also appear in front of masterpieces. The video shows the couple performing in front of the Mona Lisa, as well as The Venus de Milo and other priceless art inside Paris’ Louvre Museum. The Louvre is no doubt hoping to capitalize on the 60 million hits "Apeshit" has garnered for the Carters on YouTube since its release last month. More is being learned about the covert filming of Beyonce and Jay-Zs new video Apes,' which has become the talk of social media. Professor James Smalls of the University of Maryland has called the video "an orchestrated contrast of energetically writhing and animated black physiques set against frozen white forms of the past." ![]() The guide explains the artworks in the video, but doesn't delve into the meaning of the art in the context of "Apeshit." ![]() Is currently only available in French, but other languages will be available soon. The couple rented out the legendary Louvre museum. The museum's self-guided 90-minute audio tour ("Jay-Z et Beyonce au Louvre") Beyonce and JAY-Z fans have had quite the whirlwind couple of days since the couple dropped the surprise duo album Everything Is Love on June 16. The atmospheric six-minute video "Apeshit" includes scenes from the museum and 17 paintings and sculptures, from the "Winged Victory of Samothrace" to Da Vinci's "Mona Lisa" and Marie Benoist's "Portrait of a Negress." The video is a meld of pop and classic, the deeply personal ("I can't believe we made it," Beyoncé sings) with the sweeping scale of Western art, African beauty and the plight of slaves. Previously they instituted a tour based on Black Eyed Peas leader will.i.am’s “Mona Lisa Smile.” The museum also hosted a surprise DJ set by Arcade Fire’s Win Butler and Régine Chassagne in 2016.Louvre art museum officials were so blown away by Beyoncé, and Jay-Z's "Apeshit" video for the couple's joint album " Everything Is Love" that they've launched a special tour of the masterpieces that feature in the film. The “Apeshit” tour is not the Louvre’s first tour inspired by the world of pop and rap. The narration explains the historical significance of each artifact but does not get into “Apeshit” director Ricky Saiz’s reasons for including each one in the video. Beyoncé and Jay-Zs much-viewed Apest music video helped Louvre Museum break record with 10.2 million visitors in 2018Welcome to the official Beautiful Lif. However, for now it’s only available only in French. The 90-minute self-guided tour is part of what Louvre director Jean-Luc Martinez calls an effort to make the museum’s vast collection “more readable” for global visitors. The works include the white Greek marble piece “Nike of Samothrace,” Marie Benoist’s “Portrait Of A Negress,” and David’s “The Coronation Of Napoleon I And The Crowning Of The Empress Josephine.” Classified as a “ visitor trail,” the tour features 17 works included in the “Apeshit” video, pieces the Carters chose to spotlight black bodies and empowerment. Somehow the Carters kept the shoot a secret until the video’s release in tandem with the album last month, but now that the word is out, the world-famous Paris art museum is capitalizing on the moment.ĪFP reports that the Louvre is now hosting a tour based on the Carters’ night at the museum. Beyoncé and Jay-Z famously filmed the video for “ Apeshit,” the Migos-assisted lead single from their collaborative album Everything Is Love, at the Louvre. ![]()
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